Entrepreneurs, startups, and small-business owners have been flocking to co-working spaces for a variety of reasons — in fact, more than 7,800 co-working spaces currently exist worldwide, and solid growth is projected for the future. Solopreneurs express a desire for social interactions or a way to separate home and work life, whereas startups and small-business […]
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As a small-business owner, you know marketing is critical to your business’s success. And if you’ve been in business for more than a few years, you know today’s marketing tools look vastly different than they did only a decade ago. To build customer loyalty and brand awareness today, you’ve got to build a social media […]
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The changing of the guard is accelerating. As thousands of boomers retire each day, Gen X is storming the corner office, and millennials are shaking up middle management. If that wasn’t change enough, the first wave of Gen Z graduated college this past spring and is now entering the workforce. At the same time, the […]
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Small-business owners are known for wearing multiple hats. Often, they’re all-in-one CEOs, HR departments, project managers, and marketers. And not only are they on busy schedules, but they’re also on tight budgets. Small businesses usually can’t allocate the same amount of money and time to marketing efforts as medium or large companies can. Luckily, you […]
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Leadership is a topic that gets a lot of airtime in the business world, and for a good reason. An effective leader is crucial to the success of any enterprise, and perhaps even more important to the success of small businesses, which have fewer people to offset any mistakes or weaknesses. Fortunately, America’s history is […]
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Millennials are breaking the mold for corporate leadership. They want their work to be accompanied by a sense of purpose, and aspire to be collaborative and transformational leaders. Unlike Gen X-ers and Boomers, the millennial generation isn’t after the money or power associated with leadership roles; they’d rather inspire others and make a difference. A […]
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Motivational speaker Zig Ziglar once said, “Expect the best. Prepare for the worst. Capitalize on what comes.” He may as well have been talking to small-business owners because although owning a business is highly rewarding, it also takes planning — and there’s never a shortage of challenges and surprises. The good news is that taking […]
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Hope for the best, and plan for the worst. As a small-business owner, that’s one adage you can’t afford to ignore. Proper planning can be the difference between a business weathering the storm or succumbing to the elements. You already know the importance of a clear business vision — measurable goals, key indicators, and an […]
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Leading a small team can be daunting in a big way. Every action counts and there is no room for slacking or flying under the radar. But there are advantages – small teams provide more of an opportunity for immediate impact and a better understanding of all of the issues impacting the team, things that […]
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Many large corporations will hire interns this summer, and there’s nothing holding your small business back from doing the same. Internships provide career-minded students with valuable experience — but they can also benefit your small business in a variety of ways. Here are a few of the most compelling potential payoffs of hiring interns for […]
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