Mining Your Wi-Fi for Revenues: Part 1

When you think about Wi-Fi, chances are you’re not thinking about the dollars and cents of revenue growth. Wi-Fi is often thought of as a utility for keeping businesses constantly connected, but new technological advances have opened the doors to fresh opportunities for information, customer behavior visibility, and revenue growth. It’s a rich topic with a lucrative upside.

Our guest, Boris Kluck, is a telecommunications thought leader with more than thirty years of experience. Boris has worked with North America’s top telecommunications companies and now serves as the Senior Vice President of Commercial Mass Markets with Frontier Communications. In this episode we dive deep into the reality of a digital first world, new opportunities for small businesses, demystifying analytics and advanced Wi-Fi solutions. If you’re a small business owner, you won’t want to miss the discussion on capture rate, repeat vs. new visitors and length of stay. If you’re looking for ideas to spark growth and increase revenues for your business, this episode of Gain Your Edge is the one for you.

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References and Resources

Simply Wi-Fi Secure

Frontier Business Wi-Fi

Defending Your Wi-Fi

Frontier Business

 

Contact Our Guest Expert

Connect with Boris on LinkedIn

 

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Host Skip Lineberg

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Frontier Communications offers voice, broadband, satellite video, wireless Internet data access, data security solutions, bundled offerings, specialized bundles for small businesses and home offices, and advanced business communications for medium and large businesses in 29 states with approximately 28,000 employees based entirely in the United States.

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